Keywords Rich and Luxurious Color Satin Lipstick Antioxidant Care Classic Benefits Natural extracts add lasting hydration and a blurred look. Type Satin Lipstick What it is Rouge Pur Couture delivers rich and luxurious color in a creamy satin finish. What it does The original iconic lipstick from Yves Saint Laurent Beauty. Luxurious color dresses lips with intense hydration and antioxidant care. In signature jewel-like packaging, Rouge Pur Couture is the classic YSL lip.