Vintage “THE ISSUE IS SURVIVAL” 1960s/70s Cause Pinback Button Collectible
$14
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This listing offers a vintage political / cause pinback button featuring the bold statement: “THE ISSUE IS SURVIVAL” in green text on a white background. Likely produced in the 1960s/70s for an activist or social awareness campaign, this piece stands out as a minimalist but powerful relic of its era.
Key Details:
Front: White background, green block lettering reading (THE ISSUE IS SURVIVAL).
Back: Straight-pin clasp; rim shows maker/dealer marking: “SALES & MFG CO. P.O. BOX 113 T.C.B. WEST ORANGE …” (see close-ups).
Size: ~1½ inches diameter (makes it comparable in size to other cause buttons of the era).
Condition: See Photos — vintage wear present (surface scratches, pin clasp intact).
Era: Based on style, materials and known listings, this collectible likely dates to the 1960s or early 1970s.
Context: With its urgent wording “survival,” this pin connects to the mid-20th-century milieu of anti-nuclear, environmental, and social justice activism — thereby offering both historical interest and collectible value.
Why you’ll want this:
Unique slogan: Unlike typical “peace” or “no war” buttons, this one uses the striking phrase “THE ISSUE IS SURVIVAL.”
Activist era item: Fits well into collections of 1960s/70s protest, counterculture and cause memorabilia.
Display-ready: Clean design, bold message — ideal for shadow boxes, activism-themed collections, jackets/backpacks or display frames.
Harder to find: While a few listings have appeared online, this pin remains scar
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