Authentic, never used or swatched, color. ‘Diamond Life’ has a manufacturing smudge in it; check photo. Well taken care of while in storage, the heart has a blemish, not sure from what. Check photo. Beautiful! I’m just selling off my makeup collection. I have the brush and the shimmer highlighter that has never been opened. I’m not selling my makeup for cheap because they still go for expensive in retail. You want cheap buy those fake or already used ones. No lowballs because it’s an automatic NO! Sorry to be mean sounding but I’ve had people here talk me into selling cheap and then turned around and doubled or tripled my price and sold it.