Midcentury Morton Salt Ads, Harriet Pertchik, Vintage Fruit Artwork 4-Pieces

Midcentury Morton Salt Ads, Harriet Pertchik, Vintage Fruit Artwork 4-Pieces These fabulous mid-century art prints featuring fruit and vegetables were originally Morton Salt advertisements in the 1950s and today can add a cool kitsch look to your home. These four food scenes are each different, featuring tomatoes, watermelon, corn, and grapefruit. Three of the images have salt shakers, and the image with the corn has a shaker with the 1950s Morton Salt girl. This is a 4-piece set. Lot of 4 8 3/4" x 10" vintage art prints - give away from Morton Salt in the 1950s In the 1950s, Morton Salt shifted its image to promote how salt enhanced natural flavors in fruit and vegetables, and artwork like these 4 prints were part of their advertising campaign. Artist Harriet Perchik created these images and her last name is signed on each one. At the bottom of each ad, the company advertised that one could send in 25 cents to obtain the print, minus the ad content, in the mail. These prints are in pristine vintage condition -- no holes or rips, on original envelope from Morton salt. The paper is off-white in color how the pieces were printed. The fruit and vegetable colors are dull and the images are slightly blurred, which could be the style of this time.