KMS Color Vitality Shampoo, 10.1 fl.oz. NEW‎

KMS Color Vitality Shampoo is a professional-grade formula designed to protect color-treated hair. The sulfate-free formula helps lock in hair color and prevents fading up to 3 times longer than non-color safe shampoos. Key ingredients nourish the hair, restore luster, and maintain vibrant color between salon visits. This color-enhancing shampoo is ideal for all hair types that have been chemically or professionally colored. The nourishing ingredients including jojoba seed oil, apricot kernel oil, and meadowfoam seed oil deeply condition the hair without weighing it down. The result is a intensified color, improved manageability, and lasting shine. To use, apply the shampoo to wet hair and massage into a rich lather to fully saturate the hair from roots to ends. Let it absorb for 2-3 minutes before rinsing thoroughly. Use this shampoo 3 times per week or as often as needed to revive color and deeply nourish the hair.