WHAT IT IS: iQ Perfetto is a powerful professional 1700 watts hairdryer that's as light as a smartphone. It's equipped with a powerful brushless 110,000 RPM motor coupled with Venturi Effect design. INCLUDES: - iQ Perfetto Hairdryer - 3.8" Concentrator Nozzle - 2.7" Concentrator Nozzle - Diffuser The iQ Perfetto Hairdryer is Engineered in Italy by the world leader in hairdryers, it has been created with both the hairstylist and the consumers in mind. It offers unparalleled performance. The most powerful blow-dryer with a motor speed of 110,000 RPM with three speed levels is seven times more powerful than other hairdryers. Only 78db of noise level, which is incredibly quiet for any hairdryer. Its brushless motor not only reduces the drying time but significantly increases the lifetime of your dryer, thanks to its intelligent digital technology. The dryer was designed with the Venturi Effect in order to significantly multiply the airflow without using extra power. Its weight is a mere 10.3 oz., so you can now dry your hair without tiring your arms. Hairstylists will love the freedom to create haircuts with such a lightweight dryer. The hairdryer comes with the Oxy Active technology, which acts as an anti-bacterial and also as a sealant for hair cuticles. The result is shiny and healthy hair after each use.