Fido Dido’s DOG on a pin (part of the 7-Up partnership)

In perfect vintage shape, this small wooden pin, painted, was part of a funky, Keith Haring-inspired marketing shtick. Apparently the artist first drew a lined boy named Fido on a napkin, that was later acquired by 7-UP as their mascot for some time in the 1990s. This simple boy had a simple dog and this pin portrays the little guy. A small black and white dog nicknamed Fido? And owned by the cartoon boy Fido Dido graces this pin from 1985, made in Taiwan.