E.L.F. Cosmetics Power Grip Primer

e.l.f. Cosmetics Power Grip Primer is a gel-based, ingredient-driven face primer that smoothes skin while gripping your makeup to help it last longer. Benefits #1 Primer in America* • Gel-based, hydrating face primer • Gel formula grips makeup for long-lasting, all-day wear • Moisturizes, preps & gives skin a natural finish • Goes on clear with a translucent finish for all skin types & skin tones • Non-comedogenic (does not clog pores!) • 100% vegan, cruelty-free & Leaping Bunny Certified • Made in a Fair-Trade Certified facility • *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 & Nielsen U.S. XAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22 Key Ingredients Hyaluronic acid helps skin retain moisture for a plump complexion