The Shampoo: KEY BENEFITS Cleanses and refreshes thoroughly while hydrating and moisturizing the scalp and hair. Helps to reinvigorate and strengthen hair to combat signs of damage and reduce breakage. Boosts hair thickness and shine while improving moisture retention and smoothing locks. Supports keratin production for improved hair structure and vigor. Supports improved scalp and follicle health and renewal, preventing flakiness and supporting natural hair growth. Protects the hair against environmental stressors. VISIBLE RESULTS 96% agree their overall hair health/quality is improved. 99% agree The Shampoo helps improve hair growth. 100% agree their scalp is not left feeling dry or stripped. . . The Conditioner: KEY BENEFITS Hydrates, detangles, smooths, and de-frizzes hair while helping to strengthen and thicken strands - building volume and body. Helps hair attract and retain moisture for hair that is soft, supple, and more elastic. Supports keratin production and fortifies locks to help prevent shedding and breakage. Nourishes and protects hair against stressors, helping to reduce signs of damage - for silky hair with a natural shine. Supports natural hair growth.