Anya Hindmarch "I'm not a plastic bag" Tote Bag

Anya Hindmarch "I'm not a plastic bag" Tote Bag Great condition! Light dirt in places, see last few pics Measures: 12.5" x 12.5" x 7.5" Canvas tote with embroidered lettering. No wear, no tears or holes. The I’m Not A Plastic Bag tote was designed by Anya in 2007 as part of a collaborative project with Antidote and global social change movement We Are What We Do (now known as Shift). After thousands of people queued to purchase the tote from Sainsburys (80,000 on launch day), the project garnered huge press coverage globally, ignited the debate around the use of plastic bags and contributed to the eventual decision to charge for plastic bags in the UK.