A vintage "Joe Weider's Total Body Shaper" fitness product.

This is a vintage "Joe Weider's Total Body Shaper" fitness product, which was a mail-order device from the 1970s. The product included a manual and a set of ropes or cords, designed for resistance exercises to shape and strengthen the body. The product was marketed as a "5 Minute Body Shaper" to "Shapes, Firms, Slims, Strengthens the Total Body". Joe Weider was a significant figure in modern bodybuilding, known for promoting the sport and developing fitness products.