This signature material has been double brushed for an elevated, extra soft finish that is gentle on the skin and an extended life. Big fans of flannel and classic sleepwear style, our designers created the World's Softest Button-Front Pajamas with a mission to elevate and improve both. Softer than your average flannel and featuring a design that is sure to always look good, this set is everything we could have dreamed of and more. One wear and there is no going back. Pattern, fabric, stitch. We are on a mission to be an essential destination for thoughtfully designed products that have real comfort woven in. It is our dream to transform the sleepwear and loungewear industries with a community that encourages everyone to rest well, live well via enhanced relaxation and quality experiences