WHAT IT IS + soulfood nourishing mask for deep hydration + flash instant shine mask for softening and shine + the kure multi-task repair treatment for intense repair-- this set has it all! WHO IT'S FOR all hair is welcome! WHY IT'S SPECIAL you gotta have this set. perfect for a night of indulgence, this mask trio is here to cure every hair woe. soulfood nourishing mask - this ultra-luxurious mask is rich, creamy, and packed with vitamins + nutrients to help condition the hair making it soft, silky, and smoother than ever. flash instant shine mask - this flash-acting mask delivers brilliant shine and softness in just 60 seconds the kure multi-task repair treatment - a reparative treatment for 2.4x stronger* hair with 74% more repair*, and 58% less breakage*. *compared to control after three uses, clinically tested. New and still in box, never opened. I love Amika products and they smell amazing, but I started wearing my hair curly and switched products.