Maybe I'm partial because I grew up in the 90's listening to No Doubt, but I think Gwen Stefani is an absolute girl boss! Her style is flawless, and this pallet is a reflection of that. All colors are beautiful and rich, and have staying power - just like most Urban products do. I take really good care of my makeup, and as you can see, the film covering the mirror is still on! The pallet has been lightly used, but still in excellent condition. The magic's in the makeup...