Ultimate Question 2 Reichheld Hardcover 1st Revised Edtn Net Promoter Cos Thrive
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The Ultimate Question 2.0 How Net Promoter Companies Thrive in a Customer Driven World
by Fred Reichheld with Rob Markey
Bain & Company
Harvard Business Review Press
Since the book was first published, Net Promoter has transformed companies, across industries and sectors, constituting a game-changing system and ethos that rivals Six Sigma in its power.
In this thoroughly updated and expanded edition, Reichheld, with Bain colleague Rob Markey, explains how practitioners have built Net Promoter into a full-fledged management system that drives extraordinary financial and competitive results with his trademark clarity
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The dust jacket has a tear running up from the bottom, front cover - check photo with the arrow for details
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Ultimate Question 2.0 Net Promoter Score Entrepreneur Growth Success Customer Service Business
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