What it is:  A lightweight, long-wearing liquified matte lipstick with a creamy and matte, color-rich formula.  What it does:  Matte color gets a makeover. Too Faced’s innovative formula glides onto lips like a gloss but dries to an ultra-matte, opaque finish. Melted Matte ensures that your lip color always looks rich, full, and kissable—and is never dry, shriveled, or cracked. The doe-foot applicator comfortably coats lips in bursts of intense, vivid matte color that lasts for hours.