<b>Ever wonder why some people seem blessed with success? In fact, everyone is capable of winning in life; you just need to develop the right brain for it.</b> <p/> In <i>The Winner's Brain</i>, Drs. Jeffrey Brown and Mark J. Fenske use cutting-edge neuroscience to identify the secrets of those who succeed no matter what -- and demonstrate how little it has to do with IQ or upbringing. Through simple everyday practices, Brown and Fenske explain how to unlock the brain's hidden potential, using: <p/> Balance: Make emotions work in your favor<br> Bounce: Create a failure-resistant brain<br> Opportunity Radar: Spot hot prospects previously hidden by problems<br> Focus Laser: Lock into what's important<br> Effort Accelerator: Cultivate the drive to win <p/> Along the way, meet dozens of interesting people who possess win factors (like the inventor of Whac-A-Mole) and glean fascinating information (like why you should never take a test while wearing red). Compulsively readable, <i>The Winner's Brain</i> will not only give you an edge, but also motivate you to pursue your biggest dreams.<br><br><b>Author:</b> Jeff Brown, Mark Fenske<br><b>Publisher:</b> Da Capo Lifelong Books<br><b>Published:</b> 03/22/2011<br><b>Pages:</b> 240<br><b>Binding Type:</b> Paperback<br><b>Weight:</b> 0.65lbs<br><b>Size:</b> 8.90h x 5.90w x 0.80d<br><b>ISBN:</b> 9780738214696<br><p><b>About the Author</b><br><b>Jeff Brown, PSYD, ABPP</b>, is a cognitive behavioral psychologist at Harvard Medical School.