The Anatomy of Buzz: How to Create Word of Mouth Marketing Emanuel Rosen

The Anatomy of Buzz: How to Create Word of Mouth Marketing October 17, 2000 by Emanuel Rosen Soft Cover The groundbreaking guide to creating word-of-mouth BUZZ that cuts through the information overload that blankets the senses of today's consumer, stimulating customer-to-customer selling and catapulting brands. New never read - spine is not broken. Bin C