Now, Stila’s cult fave 12-hour Stay All Day® Liquid Lipstick is better than ever with a matte-meets-comfy formula infused with a nourishing complex of plant-based ingredients like jojoba oil and pomegranate flower extract. The result is a creamy, lip-enhancing formula for smoother, fuller-looking lips. In a range of color-rich shades from neutral to bold that won’t bleed, feather or smudge. Budge-proof, transfer-proof and waterproof. 12-hour rich, pigmented color. No feathering or bleeding. All-day wear that’s rich and replenishing. New enhanced applicator makes lip contouring, defining, and filling easier than ever. CLINICAL TEST RESULTS* 100% said this product provides full-coverage lip color. 100% said this applicator provides smooth application. 94% said this formula delivers a color-rich, matte finish. *Based on a study of 34 subjects