Sachajuan Styling Cream is a versatile hair product designed for both straight and curly hair, formulated with Ocean Silk Technology to provide shine, softness, and heat protection. Key features and benefits: Ocean Silk Technology Enriched with natural minerals and proteins from sea algae to nourish and enhance hair's texture. Heat Protection Shields hair from damage caused by heat styling tools like blow dryers and flat irons. Versatile Styling Can be used to define natural curls or waves, or to achieve a sleek, straight, and shiny look when blow-drying. Nourishing Formula Leaves hair feeling soft, smooth, and well-nourished, while adding shine. Ethical Standards Vegan, cruelty-free, and paraben-free, aligning with ethical and health-conscious choices. I have several of these and they’re perfect to let hair dry and get the way effect without frizz. Also use with my Dyson to hold the curl. I have never heard of it but got a free sample and now I’m obsessed with it.