Brand new 3.0 Oz Pureology Style Texture Twist provides color protection and texture to tinted hair. The Style Texture Twist helps to present a creative look by molding and separating your hair into the desired style. Pureology's water-soluble texturizing fiber paste makes the hair color more vibrant and provides thermal protection to create a distinguished style. Longer lasting hair color. Organic Botanicals - 100% Vegan. Not tested on animals