Brand new in box. Box is taped but sealed. This is a box the factory seal over time has opened up but the brush is brand new in plastic as shipped. Pictures are just a demo to show what you will receive in box.. Brush is Bluetooth can change color of the ring to multiple colors through the app. 5 power brush settings. Multi programs to help you achieve brushing goals. New in box. The cell phone holder is included as pictured.. The pro gum care brush head may not be in the box. The coupons in the box are expired. Box is marked not for resale. The brush is Bluetooth, the ring changes colors with the app, has multiple settings, fits oral b refill brush heads you can get on Amazon or in a store, battery lasts a long time.