Benefits One pot of creative potential: Use for graphic lines, blown out shadows, brow transformations and more Smooth, creamy, instantly bold pigment payoff makes your artistry hassle-free 100% vegan and cruelty-free Features 96%* agree it has instant payoff 96%* agree it has a creamy formula 96%* agree it feels weightless *In a consumer study on 32 volunteers over 24 hours Key Ingredients Kaolin Clay Blend - Vegan mineral clays help create a creamy, comfortable texture