NIB. Meet 18 perfectly pigmented, complexion-inspired eyeshadow neutrals formulated to build, blend, and layer flawlessly, then curated to build ambitious eye looks in just three steps. Each column features three complementary nude eyeshadows to define, shine, and add depth in an instant. Simply use the top nude matte shade to define your crease, the center nude shimmer to add a reflective touch to your lid, and the bottom nude matte to add depth to your lash line or outer corner.