Not only does it look luxurious, but it also looks like a designer hat. It has the "M" logo on the right-hand side. And I think it stands for some luxury company. But, of course, there has to be something wrong with it. The "M" logo is on the right-hand side, and it has a jewel missing. It's the very top on the right-hand side. If you ask me, you can't even tell. If you're up close and examining the hat, then you can tell. Or you could put your own gemstone in there. But this is most definitely a good designer style hat. it keeps its shape and is soft to the touch.