First off, I love Hello Kitty and this bag, but it is a little large for my taste. It features a soft hello Kitty on the front with a teddy bear set in shiny red vinyl with the primary colors I remember from when I was a little girl. It is fully lined and has a long purse strap or just the hand straps. The little bag charm features HK in a plane and is apple shaped. Measurements are appx 11” wide, 14” tall and 4” deep.