Brand new in package never opened! Retails for $18 Color: Sweet Cherry (Soft Mauve) • Get the dripping wet reflection of a maraschino cherry in a gloss. Its next-level shine feels lightweight and comfortable on your lips. • Lime Crime products are PETA verified vegan and Leaping Bunny certified cruelty free. WHAT IT DOES: Smooths on an ultra-glossy sheen that feels delightfully comfortable on your lips. WHAT IT WON'T DO: Bleed, crease or feel tacky.