-Lightweight Hydrating Face Primer-

-NWT- Never Used- -Prepare your canvas with this hydrating primer, designed to prolong makeup wear and leave a dewy glow- -This water-based, fragrance-free formula effortlessly absorbs into the skin, leaving behind a smooth, slightly tacky base for makeup application. Infused with niacinamide, hyaluronic acid, vitamin C, and vitamin E, it not only extends makeup longevity but also nourishes and moisturizes your skin- -WHATS UP BEAUTY was brought to life by Alena Monson, an Arizona-based entrepreneur and social media influencer who wanted to build an inspired brand where fun, wearable colors meet clean formulas-