Josie Maran Pure Argan Milk Intensive Hydrating Serum pairs the deep hydration of purified water with skin-rejuvenating micro-droplets of 100% pure argan oil for the ultimate plump, hydrated skin. Oh, and we added a pump, making it easier than ever to get all those benefits. Lightweight yet deeply hydrating, the moisturizing milk is created using a machine that blasts 100% pure argan oil with purified water to create microdroplets of argan oil suspended in purified water, to immediately plump up skin. When used as the first step in your routine, it works to prep your skin for the rest of your routine. Once you start your routine with Pure Argan Milk, you'll never go without it! How do I use it: Massage three to five drops onto clean face, day and night. From Josie Maran. Includes: 0.98-fl oz Pure Argan Milk Intensive Hydrating Serum MSRP $56.00 This brand has been certified by PETA and/or Leaping Bunny as cruelty-free