Joico LumiShine Permanent Creme Color - RED RED VIOLET MEDIUM BROWN 4RRV

Create gorgeous, predictable hair-color results with LumiShine Permanent Créme Color: Red Red Violet Series – intensely-rich red-violet shades that are decadent and perfect for clients who love luxurious, red-plum/crimson looks. Key benefits Delivers up to 2X the shine* *vs. untreated damaged hair Reduced breakage** and 100% replenished and restrengthened hair*** **Combing breakage on damaged hair with K-PAK® Color Therapy™ Shampoo and Conditioner vs. non-conditioning shampoo ***vs. haircolor without ArgiPlex Nourishing protection that seals in moisture, softness, and shine for up to 30 shampoos**** ****When followed with K-PAK Color Therapy Shampoo and Conditioner Delivers color longevity and vibrancy + offers 100% gray coverage Technology BOND-BUILDING ARGIPLEX™: ArgiPlex™ helps to protect hair and reduce breakage* in every single treatment. ArgiPlex contains Arginine, a naturally occurring amino acid crucial to hair’s strength. Fade resistant only 1 box New and sealed Let me know if you need more or the developer