• STRAIGHTENS BETTER: The rounded design of the rotating barrel and tourmaline ceramic heated plate prevents creasing and crushing that can flatten hair, while the ionic bristles brush and polish strands to reduce frizz and deliver maximum shine. • MAXIMUM SALON STYLE: MINIMUM EFFORT.: The larger surface area of the 1.25" round barrel (versus a flat plate strengthens heat recovery, allowing MAX to maintain a consistent high heat of 425°F for maximum speed and styling efficiency. • PROFESSIONAL STYLING: With 360° of straightening power, the MAX Rotating Styler is preferred over flat irons for straightening and controlling frizz, while adding body and shine. • USE ON ALL HAIR TYPES: With 4 Heat Settings 285°F, 315°F, 385°F, 425°F, use on all hair lengths, types, and textures. Also has a 6' Professional Swivel Cord and Automatic Shut Off. • MAXIMUM VERSATILITY: The revolutionary design of the 1.25" two-way rotating barrel straightens hair and gives you the option to easily add curl