NWT/ Primer infused lip color Longer lasting lip stick Extends wear time Conditions lips Femme Couture Prime Long Lasting Lip Color keeps your lips looking great longer than a regular lip gloss or lipstick. Infused with lip primer, this two-in-one color smoothes and conditions lips helping the color stay put longer. No more frequent touch-ups - Luscious lips have never lasted so long. / Color / Red