The iconic Dior Addict Lip Maximizer plumping lip gloss gets a refresh with a new 90% natural-origin formula, a reimagined case and updated shades. Benefits • Composed of 90% natural-origin ingredients and infused with cherry oil and hyaluronic acid, this Dior plumping lip gloss smooths and makes lips look bigger, leaving them hydrated for up to 24h. Now available in a new range of shiny shades with clear, intense, shimmering and holographic finishes. Research Results • In a clinical test on 28 subjects: • 36%+ immediate volume effect • 48%+ smoother lips In an instrumental test on 30 subjects: • 24h hydration 90% natural-origin ingredients