Bring out the best in your blonde. Three benefits are always better than one, especially if they will save you on visits to the hair salon. You’re in luck: Not Your Mother’s Blonde Moment Purple Toning Masque ensures that you receive maximum return on your hair investment with its innovative, color-extending hair masque that you can apply from the comfort of your own home. Use 2-3 times per week and pair with Blonde Moment Purple Treatment Shampoo and Conditioner to maintain and brighten your golden locks <3