Brite Rose Semi-Permanent Hair Color Vegan Cruelty free

2.53 oz Never Opened Details Color: Rose Brand: Brite Item Form: Cream Hair Type: Normal Full Cure Time: 10 Minutes BRITE Instant Color is a semi-permanent direct dye, so it does not develop like a permanent hair color. What you see is what you get, with color that lasts for 5–30 washes, with a gradual, even fade. You can mix with other BRITE Semi-Permanent Colors to create your own custom shade, or mix with conditioner to create lighter pastel colors. Ideal for light (white) blonde or pre-lightened hair. PETA certified, vegan, and cruelty-free.