Amika Fadeblock Pre Shampoo Color Seal 5 oz 100% authentic Brand New What it is: A pre-shampoo treatment that seals the cuticle and balances hair's pH level to protect color from wash-related fading. Hair Type: Straight, Wavy, Curly, and Coily Hair Texture: Fine, Medium, and Thick Key Benefits: - Color Safe - Protects Against UV Rays