BRAND NEW!! Creamy lightweight formula, with a vegan superfood blend, cleanses and replenishes dry hair with nutrient-powered hydration. DETAILS Nutrient-powered hydration for lush, visibly healthier hair. • lightweight formula gently cleanses without stripping hair • 94% naturally derived,* with powerful superfoods • luxurious omega-5-rich organic pomegranate oil nourishes dry, depleted hair • certified organic coconut oil with low molecular weight easily penetrates hair to help moisturize • mango butter packed with fatty acids helps nourish leaving hair soft and smooth • oat extract helps give the formula a sumptuous, creamy feel • for all dry hair types • vegan Aveda's own Pure-Fume™ aroma with cocoa, certified organic ginger, cardamom and other pure flower and plant essences. USAGE Massage into wet hair from roots to ends. Rinse. Follow with nutriplenish™ conditioner light moisture.