Revlon introduces the next generation from the #1 long wear brand, new ColorStayMakeup with SoftFlex Patented SoftFlex provides lightweight comfort, so you feel like you're not wearing makeup Exclusive ColorStay won't rub off Formula gives you the same flawless looking Skin, but now your makeup looks fresh and feels great for up to 24 hours Specially formulated for normal or dry skin, this oil-free formula helps control shine Brand new shade 250 beige