NEW PÜR Fully Charged Mascara in Black - Powered by Magnetic Technology!

PUR Fully Charged Mascara Powered by Magnetic Technology thickens + adds volume Take your lashes to new heights with PÜR's Best Selling Fully Charged Mascara-it's Powered by Magnetic Technology to act like a magnet, attracting negatively-charged lashes to the positively-charged formula so each stroke coats lashes to thicken, volumize and separate for all-day performance Lash-loving mascara formula helps fight premature lash fallout for the appearance of thicker, longer-looking lashes • Delivers lash-conditioning ingredients to add shine and nourish, helping lashes maintain lift and curl and appear more flexible • 98% instantly amplified lashes* • 93% said lashes retained their curl well* • 90% experienced no flaking* - • 93% experienced no smudging* - • 100% said the mascara was easy to remove* *Based on an in-house perception study