New Aerin Rose Balm lipstick Liebling 4g The packaging shows signs of wear. Liebling is a cool mauve. It looks darker in the tube than it applies on the lips. On me it pulled very blue-toned due to my olive skin. I saw it on some cooler-toned lighter skinned women at the counter and it looked amazing on them. I like this one but it’s a bit too cool-toned for my taste – but I usually have a hard time wearing anything mauve on the lips.